Signal Notes #02: Tune Into the Right Signal

Your brand has a signal.Not just a logo, a font, or a clever tagline — a signal. A tone, a pulse, a frequency that others can feel.

Most of us were taught to build brands by layering on the right look or words. But real resonance doesn’t start on the surface. It starts by tuning inward — to what’s real, alive, and true for you.

When your signal is strong and clear, people notice. You don’t have to shout. You don’t have to chase. You transmit.They receive.

In The Refinery, we tune the signal before we turn up the volume. That means asking better questions, being in conversation, and letting the message evolve rather than force it into a mold.

If your branding has felt like too much noise and not enough clarity, this is your invitation to stop broadcasting and start tuning.

📍 I’ll be sharing more about this at the What’s Next for Your Branding conference on July 31. Come see how signal fits into the bigger branding picture — and where it might lead you next.

🎟️ Buy your ticket here:https://www.nextglobalvirtualconference.com/event-details/robin-holland-featured-mentor

💬 Want to connect with me directly?https://www.robinholland.co/connect-with-me